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Book Title: Contemporary Marketing Hardcover Louis E., Kurtz, David L. Boone
Number of Pages: 768 Pages
Publication Name: Contemporary Marketing
Language: English
Publisher: Dryden Press
Subject: Marketing / General
Publication Year: 1989
Item Weight: 62.1 Oz
Type: Textbook
Author: Louis E. Boone, David L. Kurtz
Subject Area: Business & Economics
Format: Hardcover