Description: Title: Creating Breakthrough Ideas: The Collaboration of Anthropologists and Designers in the Product Development IndustryEditors: Susan Squires and Bryan Byrne Foreword by John F. Sherry, Jr. Publisher: Bergin & Garvey Year: 2002 Format: Hardcover (HC)Description: "Dive into the intersection of anthropology and design with 'Creating Breakthrough Ideas,' a collaborative exploration edited by Susan Squires and Bryan Byrne. This insightful work sheds light on the dynamic collaboration between anthropologists and designers in the product development industry, offering a unique perspective on generating innovative ideas and solutions.Research, design, and development firms are actively recruiting anthropologists and other social scientists, as ethnographic research becomes more central to the creation of appropriate new products, services, and marketing strategies for U.S. and global markets. To be successful designers, professionals must learn new processes, develop training programs, modify communication styles, and share their methods to make their work possible. The current volume is written by social scientists, designers, and entrepreneurs who create new products and services. They provide frank and insightful discussions about the opportunities and challenges facing researchers and designers who are learning to collaborate.Features:Editors: Susan Squires and Bryan ByrneForward by John F. Sherry, Jr.Publisher: Bergin & GarveyYear of Publication: 2002Hardcover (HC) format, showcasing the book in good condition, as evident in the accompanying photos.Discover how the synergy between anthropology and design can lead to breakthrough ideas that shape the product development landscape. This edition includes a forward by John F. Sherry, Jr., adding an authoritative voice to the narrative.Condition: The hardcover is in good condition, ensuring the preservation of this valuable work. Refer to the provided photos to assess the book's physical state.Shipping: Rest assured that the item will be securely packaged and promptly shipped to ensure its safe delivery to your location.Note to Buyers: Feel free to reach out if you have any questions or need additional information about the book. We are committed to ensuring your satisfaction with your purchase."
Price: 45.99 USD
Location: Oswego, New York
End Time: 2024-11-22T14:22:14.000Z
Shipping Cost: 8.63 USD
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Item Specifics
All returns accepted: ReturnsNotAccepted
Subject Area: Product Development, Ethnography, discovery, design, and evaluation, craft training programs
Publication Name: Creating Breakthrough Ideas The Collaboration of Anthropologists
Publisher: Bergin & Garvey
Subject: Design
Publication Year: 2002
Type: Textbook
Format: Hardcover
Language: English
Author: Bryan Byrne, Susan Squires and Bryan Byrne
Personalized: No
Features: Illustrated
Country/Region of Manufacture: United States
