Description: Hands-On Salesforce Einstein Studio and GPT Intelligence by Joseph Kubon, Luke Pond, Andy Forbes, Melissa Shepard, Philip Safir, Christopher Long Prepare for the future of CRM with the first exclusive guide to optimizing Salesforce automations with Einstein CopilotsKey FeaturesGain essential insights to seamlessly transition from traditional model to AI-driven models and optimize CRM workflowsConfigure and integrate AI tools with various Salesforce components to achieve enhanced functionalityLearn from seasoned Salesforce experts to drive business growth and improve customer experiencesPurchase of the print or Kindle book includes a free PDF eBookBook DescriptionSalesforce continues to expand the capabilities of Einstein Copilot, ensuring its ability to meet evolving critical business needs. This definitive guide to implementing Salesforce Einstein Copilot is written by a team of highly experienced Salesforce professionals with decades of experience in AI, data engineering, and Salesforce solutions. The book showcases practical use cases and offers strategic insights into AI integration within CRM systems, providing you with a comprehensive understanding of how to leverage this powerful tool.Youll develop a thorough understanding of various use cases and practical applications of Einstein Copilot across different Salesforce clouds, including Sales, Service, Marketing, and Commerce. Equipped with strategic insights from seasoned Salesforce experts, youll be prepared to navigate the future of AI-driven CRM, enhancing your ability to drive productivity and innovation within your organization. Ultimately, youll become well versed in the transformative potential of AI, ready to harness its power to achieve superior business outcomes.By the end of this book, youll be able to effectively implement Salesforce Einstein Copilot within your CRM systems, leveraging AI to optimize information and streamline business processes.What you will learnUse Prompt Builder, Model Builder, and Copilot Actions to drive enhanced productivity for sales and service teamsCreate and manage effective user prompts to streamline interactionsImplement and customize Copilot Actions to automate complex workflows and improve efficiencyDevelop, train, and deploy custom AI models with Model Builder to address specific business needsCentralize and harmonize customer data using Data Cloud to gain unified insightsTailor Copilots features to meet unique business requirements, ensuring maximum relevance and effectivenessWho this book is forThis book is for Salesforce professionals, including administrators, developers, and consultants, who want to leverage their Salesforce skills using AI to optimize business processes, enhance customer experiences, and drive growth. FORMAT Paperback CONDITION Brand New Author Biography Joseph Kubon, Salesforce MVP is an experienced Technical Architect for global enterprise-level Salesforce implementations, with 40+ Salesforce certifications, and an inventor (holding several patents), he navigates the realms of TTH and manufacturing industries with a results-driven approach. Skilled in Business Processes and Architecture Values, he carries a toolkit replete with Salesforce configuration and customization expertise for groundbreaking development. Josephs deep methodical skills shine as he navigates data and analytics, business intelligence, and design best practices. Guided by the wisdom that just because it can be built doesnt mean it should be, Joseph embraces the multiplicity of solutions to tomorrows challenges measuring success with his "Time to Value" principles driving his customers to realize Strategic ROI with innovative solutions. Luke Pond is a Senior Technical Director with thirty years of experience in software development and consulting. In the realm of Salesforce Commerce and Marketing, he holds 14 certifications and enjoys playing the role of technical lead on complex cross-cloud projects, where he translates business and integration requirements into detailed development specifications. With a long-term background in designing both transactional and analytical databases and a strong interest in Data Science, he has a keen understanding of how to use the capabilities of Salesforce Data Cloud and Model Builder to generate business insights and value in a world of data surplus. Andy Forbes has an extensive career in technology, spanning over four decades, and is now channeling his IT experience towards investigating the impact of artificial intelligence, especially Generative AI, on Salesforce project delivery. His expertise in CRM and project management is complemented by his ITIL and Salesforce certifications. Having spent a decade at a Global Systems Integrator and driven by his entrepreneurial mindset, Andy has successfully led numerous Salesforce projects for Fortune 500 clients. His commitment to innovation and excellence is evident in his approach to enhancing IT service delivery and usage with the help of AI. Melissa Shepard, Salesforce CTA is a distinguished Salesforce Certified Technical Architect (CTA) and Advisory Consulting Partner with over 20 years of experience in Information Technology and Software Development, focusing on Salesforce CRM for the past 18 years. She has a rich background in System Architecture, System Analysis, and Application Development, working with companies ranging from startups to global corporations across various commercial industries and professional services. An advocate for the Salesforce community, Melissa is also a MuleSoft Ambassador, Well-Architected Ambassador, and a prominent figure in several mentorship and nonprofit initiatives. As the Founder of ScaleUp Archs and Architect Ohana Slack, she is committed to empowering and upskilling Salesforce architects, guiding them towards achieving their CTA certification. Philip Safir is a visionary digital strategist and technology executive renowned for driving profitable growth and enterprise transformation through technology and operational excellence. He leads at the forefront of applied Generative AI in customer experience and business operations, including in his role as Vice President of Strategy and Operations with a renowned Salesforce consulting partner. Philips career spans Fortune 500, start-up, and international companies across various industries, including a commitment to community non-profits. Table of Contents Table of ContentsIntroduction to Salesforce Einstein CopilotSetting Up Einstein StudioUtilizing Prompt BuilderWorking with Copilot BuilderHow Data Cloud Works with Einstein StudioExploring Functionalities of Model BuilderLeveraging Copilot Actions with Flows and MoreSynergy between Einstein Copilot and Sales CloudIntegrating Einstein Copilot and Service CloudIntegrating Einstein Copilot and Marketing CloudWorking with Einstein Copilot and Commerce CloudWhats Next With Einstein Copilot Details ISBN1836203772 Author Christopher Long Pages 340 Publisher Packt Publishing Limited Year 2024 ISBN-13 9781836203773 Format Paperback Publication Date 2024-09-27 Imprint Packt Publishing Limited Subtitle Transform your CRM with AI for enhanced productivity with value-driven implementation Place of Publication Birmingham Country of Publication United Kingdom Audience General UK Release Date 2024-09-27 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:161437071;
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Format: Paperback
ISBN-13: 9781836203773
Author: Joseph Kubon, Luke Pond, Andy Forbes, Melissa Shepard
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Book Title: Hands-On Salesforce Einstein Studio and GPT Intelligence
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