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Book Title: International Marketing Paperback Michael R., Ronkainen, Ilkka A.
Number of Pages: 720 Pages
Publication Name: International Marketing
Language: English
Publisher: Cengage South-Western
Publication Year: 2012
Subject: Marketing / General, General
Item Height: 1.1 in
Features: Revised
Type: Textbook
Item Weight: 54.5 Oz
Author: Ilkka A. Ronkainen, Michael R. Czinkota
Item Length: 10.9 in
Subject Area: Business & Economics
Item Width: 8.5 in
Format: Trade Paperback