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Special Attributes: EX-LIBRARY
Publication Name: Pearson Education, Limited
Edition: 2
Book Title: Marketing and the Bottom Line : the Marketing Metrics to Pump Up Cash Flow
Number of Pages: 336 Pages
Language: English
Publisher: FT Press
Topic: Marketing / General
Publication Year: 2003
Item Height: 1.1 in
Features: Revised
Illustrator: Yes
Genre: Business & Economics
Item Weight: 26.8 Oz
Author: Tim Ambler
Item Length: 9.7 in
Book Series: Financial Times Ser.
Item Width: 6.3 in
Format: Trade Paperback