Description: Place Branding : Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced, Hardcover by Govers, Robert; Go, Frank, ISBN 0230230733, ISBN-13 9780230230736, Brand New, Free shipping in the US The topic of place branding is moving from infancy to adolescence. Many cities, and nations have already established their place brand and this well documented new book brings the fundamentals of place branding together in an academic format but is at the same time useful for practice.
Price: 80.09 USD
Location: Jessup, Maryland
End Time: 2024-12-29T17:46:51.000Z
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Book Title: Place Branding : Glocal, Virtual and Physical Identities, Constru
Number of Pages: Xiv, 324 Pages
Language: English
Publication Name: Place Branding : Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced
Publisher: Palgrave Macmillan The Limited
Item Height: 0.9 in
Publication Year: 2009
Subject: Marketing / General, Industries / Hospitality, Travel & Tourism, Management, Middle East / General
Item Weight: 23.8 Oz
Type: Textbook
Item Length: 9.5 in
Author: Frank Go, Robert Govers
Subject Area: Travel, Business & Economics
Item Width: 6.4 in
Format: Hardcover
