The Rhetorical Power of Popular Culture: Considering Mediated Texts by Deanna D.

Description: The Rhetorical Power of Popular Culture by Deanna D. Sellnow This book is a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful roles TV programs, advertisements, music, comics, and movies play in persuading us on what to believe and how to behave. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This editions easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work. Author Biography Deanna D. Sellnow is a professor of strategic communication in the Nicholson School of Communication and Media at the University of Central Florida. She conducts research in two major areas. The first focuses on strategic instructional communication in a variety of contexts including both in-person and online classrooms, as well as risk, crisis, and health communication contexts. The second focuses on rhetorical studies of popular culture (ranging from music to advertisements to television programs and feature films). She has conducted funded research for the World Health Organization (WHO), the U.S. Geological Survey (USGS), the U.S. Department of Agriculture (USDA), the U.S. Department of Homeland Security (DHS), the National Oceanic and Atmospheric Administration (NOAA), and the U.S. Centers for Disease Control and Prevention (CDC). Her work is published in refereed national and international journals, as well as several books. She has presented her work across the United States and in many countries around the world, including Canada, China, Denmark, Egypt, England, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Senegal, Singapore, Spain, Sweden, TÜrkiye, and Vietnam. She and her husband, Tim, have a daughter (Debbie) and son-in-law (Scott), son (Rick) and daughter-in-law (Sarah), and three grandchildren (Lincoln, Emmett, and Rosemary). Table of Contents PrefaceAcknowledgmentsCHAPTER 1. WHAT IS POPULAR CULTURE AND WHY STUDY IT?What Is Popular Culture?What Are Popular Culture Texts?Why Study Popular Culture?Conducting Rhetorical Analyses of Popular Culture TextsSample Student EssaySummaryChallengeSuggested ReadingsReferencesCHAPTER 2. EXPANDING THE RHETORICAL TRADITIONThe Nature of Rhetoric and Rhetorical CriticismEvolution of the Rhetorical TraditionThe Neo-Aristotelian Approach to Rhetorical CriticismNew (Contemporary and Postmodern) Rhetorical ApproachesSample Student EssaySummaryChallengeSuggested ReadingsReferencesCHAPTER 3. A NARRATIVE PERSPECTIVENarrationNarrative RationalityConducting a Narrative AnalysisSample Student EssaySummaryChallengeSuggested ReadingsReferencesCHAPTER 4. A DRAMATISTIC PERSPECTIVEThe Dramatistic Life CycleCluster AnalysisThe PentadConducting a Dramatistic AnalysisSample Student EssaysSummaryChallengeSuggested ReadingsReferencesCHAPTER 5. A SYMBOLIC CONVERGENCE PERSPECTIVEFantasy Theme AnalysisRhetorical Visions, Master Analogues, and Life CyclesConducting a Symbolic Convergence AnalysisSample AnalysisSample Student EssaysSummaryChallengeSuggested ReadingsReferencesCHAPTER 6. A NEO-MARXIST PERSPECTIVEIdeology and HegemonyMaterialism and Economic MetaphorsSites of StruggleConducting a Neo-Marxist AnalysisSample Student EssaysSummaryChallengeSuggested ReadingsReferencesCHAPTER 7. FEMINIST PERSPECTIVESHegemonySites of StruggleWaves of FeminismFeminist PerspectivesConducting a Feminist AnalysisSample Student EssaysSummaryChallengeSuggested ReadingsReferencesCHAPTER 8. A MUSIC PERSPECTIVE: THE ILLUSION OF LIFEMusic as RhetoricThe Illusion of LifeConducting an Illusion of Life AnalysisSample Student EssaysSummaryChallengeSuggested ReadingsReferencesCHAPTER 9. VISUAL PERSPECTIVESHistory and Nature of Visual CommunicationVisual Theory PerspectivesVisual Pleasure TheoryConducting a Visual Pleasure AnalysisSample Student EssaySummaryChallengeSuggested ReadingsReferencesCHAPTER 10. MEDIA-CENTERED PERSPECTIVESMedia Ecology TheoryMedia LogicSocial Learning TheoryParasocial Relationship TheoryCultivation TheoryConducting an Analysis Using a Media-Centered PerspectiveSample Student EssaySummaryChallengeSuggested ReadingsReferencesAppendix. Writing a Popular Culture Rhetorical EssayGlossaryIndexAbout the Author Review "Sellnows The Rhetorical Power of Popular Culture engages writers in complex critiques of popular culture and beyond. Above all, Sellnow orients writers towards establishing robust lines of inquiry while reminding us that these are situated processes that occur in specific contexts and communities of practice, constantly mediated by a variety of mediums." -- Mandy Macklin Review Quote "Sellnows The Rhetorical Power of Popular Cultureengages writers in complex critiques of popular culture and beyond. Above all, Sellnow orients writers towards establishing robust lines of inquiry while reminding us that these are situated processes that occur in specific contexts and communities of practice, constantly mediated by a variety of mediums." Details ISBN1506315216 Publisher SAGE Publications Inc Year 2017 ISBN-10 1506315216 ISBN-13 9781506315218 Format Paperback Subtitle Considering Mediated Texts Country of Publication United States Short Title RHETORICAL POWER OF POPULAR CU Language English Media Book Edition 3rd Pages 344 Replaces 9781452229959 DEWEY 306.072 Imprint SAGE Publications Inc Place of Publication Thousand Oaks Publication Date 2017-05-11 UK Release Date 2017-05-11 AU Release Date 2017-05-11 NZ Release Date 2017-05-11 US Release Date 2017-05-11 Edited by James J. Fawcett Birth 1974 Affiliation Former Professor of International Commerical Law, University of Nottingham Position Former Professor of International Commerical Law Qualifications Ph.D. Edition Description 3rd Revised edition Audience Tertiary & Higher Education Replaced by 9781071851548 Author Deanna D. Sellnow We've got this At The Nile, if you're looking for it, we've got it. 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